Academic Identity

Vidwan-ID : 56313

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  • Dr Moutusy Maity

  • Professor
  • Indian Institute of Management, Lucknow
Publications 2002 - 2022

Publications

  • 36
    Journal Articles
  • 1
    Book Chapter
  • 1
    Review
  • 15

Citations / H-Index

543 Citations
10 h-index
326 Citations

Google Scholar

Co-author Network

Expertise

Business

Marketing, Technology Adoption by Consumers, Multichannel Marketing; E-commerce; M-commerce Mobile technologies and users at the bottom of the Pyramid (BoP).

Personal Information

Dr Moutusy Maity

Female
Indian Institute of Management, Lucknow, Prabandh Nagar
Lucknow, Uttar Pradesh, India - 226013

Experience

  • Professor

    Marketing

    Indian Institute of Management, Lucknow

Qualification

  • Ph.D

    University of Georgia, Athens, GA, USA

Publications (39)

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